Betfair sponsor the British Athletes Commission to improve athlete awareness
By Sarah Preece on 2010-07-08 10:40:37
The British Athletes Commission (BAC) has signed a 3 year agreement with Betfair. This establishes Betfair as the BAC’s first ever official sponsor.
The two organisations will seek to educate and raise awareness among elite athletes in all Olympic Paralympic and world class disciplines about betting related issues and the role they can play in preventing corruption in their sports.
Pete Gardner, Chief Executive of the BAC commented:
“The BAC is delighted to announce Betfair as its first sponsor, their support will be vital in ensuring athletes receive a key strand in their ongoing education, as Olympic and Paralympic sport becomes ever more professional.â€
Karen Pickering, BAC Chair said:
“At a time when the IOC has just agreed on a series of recommendations for Olympic sport, I am delighted that the BAC will be working with Betfair to educate British athletes across all Olympic, Paralympic and World Class sports in how they can prevent corruption and protect the integrity of sport.â€
David Yu, Betfair Chief Executive said:
“We are delighted to be working with the BAC, a vital step in our on-going efforts to safeguard the integrity of sport. We have seen that there are very few integrity issues when betting on sport is entirely transparent and when sportsmen and women understand the rules in place and penalties for breaking them. This partnership gives us a unique opportunity to work together in educating athletes about this issue in the run-up to the 2012 Olympic Games in London.â€
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